CREA Set to Bring Transparency to the Canadian Real Estate Consumer

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CREA continues to support Canadians on their real estate journeys through research tools on REALTOR.ca. Consumers have come to trust and rely on features like transaction history including sold data, multimedia, REALTOR ratings and reviews, and neighbourhood and market intelligence. Openn Offers is the latest in a series of initiatives to deliver meaningful data points to the site.

“Multiple offer scenarios have become increasingly commonplace in today’s real estate environment,” said Michael Bourque, CREA’s Chief Executive Officer. “Canadian property buyers and sellers seek greater confidence in the process, while Canadian Realtors seek tools to enable and more easily manage these situations. We’re very excited about the potential of this pilot to address both.”

“Through six-plus years of development, execution, and innovation in the Australian market, we have proven that both the real estate professional and consumer benefit greatly from enhanced transparency”, said Duncan Anderson, Executive Director of Openn and President of Openn North America. “We are thrilled by the opportunity to partner with CREA to introduce Openn Offers to the Canadian marketplace.”

The pilot, scheduled to begin this summer in select markets across Canada, will support REALTORS in reinforcing consumer confidence in the current home buying and selling process via REALTOR.ca.

“This opportunity is well-timed and well-suited for our market”, said Jeff King, CEO of the Real Estate Board of Greater Vancouver. “We are excited to participate in a by REALTORS for REALTORS solution that provides equality of access to information and facilitates increased transparency for the consumer.”

About Open Offers

Openn Negotiation Limited is an Australian property technology company offering a proprietary cloud-based software platform to support real estate agents in selling property online with greater transparency. The Openn Offers platform facilitates a negotiation process, featuring streamlined digital contracting and automated communication tools, enhancing a property transaction. The solution provides buyers with real-time feedback through their device on how much competition exists and where their price stands in the negotiation, resulting in an optimal sales outcome.

 

Source By: CREA